A Look at the Coffee Consumption Habits of Millennials

A Look at the Coffee Consumption Habits of MillennialsYoung adults have always influenced coffee consumption in America. But as time marches on, younger consumers (particularly millennials right now) are having a greater influence than ever before. What makes them tick are the kinds of things that product and equipment manufacturers are focusing on for one simple reason: millennials are more likely to spend more money on coffee consumption than their older counterparts.

So, just what are the coffee consumption habits of the millennial generation? Keep reading to find out. Suffice it to say that millennials are very particular about their coffee.

A Preference for Espresso

Where older coffee drinkers are content with traditional, American coffee made with drip brewers, millennials are more open to all sorts of espresso-based beverages. According to the National Coffee Association’s 67th National Coffee Drinking Trends report, consumption of espresso products has nearly tripled in the last seven years. Much of that increase is due to the expanding preferences of millennials.

Alongside a stronger preference for espresso, millennials are also more likely to choose gourmet specialty coffees. Consumption of gourmet coffees has tripled among millennials since 2008; it has doubled among those ages 25 to 39 as well. Simply put, gourmet coffees and espressos are all the rage among millennials.

A Preference for Quality

Millennials are sticklers for what they consider quality. Whether it’s smartphones or clothing choices, they are willing to pay top dollar for quality they appreciate. The same holds true for their coffee choices. Data suggests that millennials will drink less coffee compared to their older counterparts, yet focus more on quality when they do consume coffee beverages.

A Willingness to Try Different Things

One could argue that the most profound affect millennials are having on the coffee industry relates directly to their willingness to try different things. For example, it is the younger coffee drinker that is responsible for the astronomical success of single cup brewers. Despite being exponentially more expensive, millennials are willing to pay for the convenience of single cup.

Their willingness to try something different has led to the recent cold brew craze. It is the driving factor behind new age coffee houses, fair trade coffee products, and nearly every other innovation that has come to the coffee industry in the last ten years.

Striving to Meet Every Need

The team at Galaxie Coffee is acutely aware that the coffee industry is evolving over time. This is nothing new. Evolution has always been part of what we do. Therefore, we strive to meet every need presented by our customers. That will not change even as millennials influence how coffee is consumed in the United States.

For more information about our business, please contact us at any time. Galaxie Coffee is proud to serve the entire greater New York area by providing the best coffee and beverage service along with breakroom and janitorial supplies. We would be honored to service your office with high-quality coffees, teas and other beverages.

What Is the Coffee Martini and Why Is It So Popular?

What Is the Coffee Martini and Why Is It So Popular?National Coffee Day in the U.S. was September 29. On that day, coffee houses and cafés all served up their best coffee drinks in an effort to celebrate what is clearly our national beverage. Among the many concoctions coffee lovers enjoyed is what is known as the ‘coffee martini’.

Yes, you did read that correctly. The coffee martini is a genuine drink served in bars and nightclubs all across the country. It is among a group of current coffee fads that also includes cold brew and herbal coffee substitutes. But unlike many other coffee fads, the coffee martini may just stick around for a long time.

What is a coffee martini? It is an alcoholic beverage made with coffee as a base and served cold in a martini glass. The alcohol one mixes with coffee to produce the desired drink is left to personal preference. However, the most commonly chosen alcohol used to create this interesting drink is vodka. And why not? Vodka barely has any flavor of its own, so it is the perfect spirit to mix with coffee without inhibiting its flavor.

How to Make a Coffee Martini

Making coffee martinis is as easy as making any other mixed drink. Most of the time you start with hot coffee that gets poured over ice. But remember, this will dilute the coffee as the ice melts. Therefore, most recipes begin with espresso to take advantage of its concentration. After pouring the coffee over the ice, you simply add your alcohol of choice along with any other ingredients you might happen to enjoy.

You could combine two fads by using cold brew coffee in your martinis. Then you wouldn’t have to worry about dilution because the coffee could be chilled before being poured over ice. You might also consider putting your alcohol in the freezer for a few hours beforehand. That way, the colder temperature of the alcohol will offset the warmer temperature of the coffee.

A New and Popular Drink

There is no getting around the fact that the coffee martini is becoming a more popular drink as time marches on. As for why this is so, no one really knows. It could be that we Americans, who seem to love moving from one fad to the next, have been captivated by yet another way to enjoy America’s favorite beverage. The coffee Martini makes it possible for us to mix the drink that gets us going in the morning with one that keeps us going at night.

It could be that the coffee martini is just a way for certain segments of the coffee drinking population to feel good about what they are drinking. Who knows? In the meantime, our goal at Galaxie Coffee is to serve our customers by providing the best coffee and beverage service in the greater New York area. We carry a complete line of hot and cold beverages along with breakroom supplies and more.

Herbal Coffee: Neither Tea nor Coffee

Herbal CoffeeAs coffee fads go, there is nothing all that unusual about coffee drinkers wanting to find alternatives that will satisfy their desire for a flavorful beverage without increasing caffeine intake. More of them are turning to herbal coffee for that very reason. The beverage is similar to herbal tea in that it is made of various plants and roots, but there’s a dirty little secret about herbal coffee: it is neither a tea nor a roasted coffee product.

A better way to describe herbal coffee is to explain that it is a coffee alternative. There are many such products on the market, each one designed to provide a beverage with a similar flavor, color, and texture without all of the caffeine. Most herbal coffee products currently on the market are made with things such as dandelion root, chicory root, barley, carob, almonds, hazelnuts, dates and figs.

Exactly how these ingredients are blended is up to individual roasters. What gives the blends the dark, rich flavor intended to mimic coffee is the roasting process.

History of Herbal Coffee

We looked around to see if we could find exactly where herbal coffee came from. Though the history of this beverage is sketchy, Italians have been drinking a beverage known as Orzo for generations. Orzo is a barley-based beverage that originated hundreds of years ago among peasants who couldn’t afford genuine coffee. These peasants began experimenting with roasting barley – no easy task, given how frail barley can be under heat. But they eventually figured it out.

Today, Orzo is a common coffee alternative served throughout Europe. It remains very big in Italy, especially among Italians who love their espresso but know better than to have a cup in the hours preceding bedtime. They will now leave their espresso for the daytime and enjoy Orzo in the evening.

Herbal Coffee in the U.S.

We Americans have not been as quick to embrace herbal coffee as our European and Asian counterparts. However, that’s not to say you cannot buy it here. You can, and it is growing in popularity. There are a number of established brands available at local supermarkets and specialty stores that also carry herbal tea and other specialized food products for advocates of healthy eating.

As for preparing herbal coffee, that depends on the product you purchase. Some products are put in your coffee maker just like you would a standard coffee blend. Other products are steeped in hot water just like tea, and still other herbal coffees are instant – just add power to your hot water and you’re set to go.

Herbal coffee is the latest coffee fad to emerge in the U.S. Here at Galaxie Coffee we are all about providing the best coffee, water, and other beverages to our clients regardless of their tastes and preferences. As fads come and go, we remain constant in our dedication to top-notch customer service and competitive pricing. Please contact us for more information about coffee service to your office.

3 Reasons Coffee Is the Hot Beverage of Choice for Office Workers

The average American office is staffed with an army of workers who can be seen filing in every morning with coffee cups in hand. Those same workers head to the break room for a refill at midmorning, and then again in the middle of the afternoon. Some of them will never let their cups get empty. But why? Why is it that coffee continues to stand as the hot beverage of choice for office workers?

Tea and hot chocolate are definitely gaining some momentum in the modern office. Still, coffee remains the favorite hot beverage. From our experience as a provider of office coffee service, we believe there are three reasons for this:

1. Caffeine Keeps You Going

It is no secret that caffeine is one of the most used stimulants in the world. It is a largely harmless substance that can keep workers going throughout the day without interrupting their workflow. Just enjoy a cup of coffee every couple of hours and you are good to go.

The caffeine in coffee also helps office workers remain alert in an environment that can easily lead to monotony and boredom. Those of you who stare at computer screens all day know exactly what we are talking about. Every now and again you just need a jolt of caffeine to refocus your eyes and mind.

2. Coffee Is a Social Beverage

The office environment is one that can feel isolating despite the fact that there might be dozens of workers in the same space throughout the day. Anyone who works in a cubicle knows what this is like. Coffee acts as an escape by providing a good reason to get out of the cubicle and interact with coworkers.

Coffee is a social beverage that encourages people to spend time with one another. Even if it’s just 15 or 20 minutes in the morning or afternoon, gathering around the coffee machine with your coworkers can really make a difference in how the day goes. For that alone, companies owe a lot to their coffee machines and break rooms.

3. Coffee Improves Productivity

A 2010 MIT study showed that the concept of the coffee break improves productivity among office workers. Even without the study, office managers have been aware for years that providing free coffee to workers is a small thing that goes a long way toward boosting performance. That is why they do it. And because employers are offering the coffee for free, workers are more than happy to drink it.

Coffee continues to be the favorite hot beverage among America’s offers workers. Here at Galaxie Coffee, we are thrilled to be able to provide industry-leading coffee service in the greater New York area. We know how much office workers depend on coffee throughout the workday, and we strive to offer only the best products combined with great prices and excellent service. Do not hesitate to contact us to learn more about our products and services.

Coffee and Instagram – Baristas You Need to Follow

Hello Coffee Lovers,

Would you like to keep up on the latest trends in coffee? Here is what one of our colleagues at Espresso Works has been up to. Here are some of the most popular coffees, and baristas, on Instagram. Please enjoy the following infogram as you sip your cup of Joe.


Coffee and Instagram Baristas You Need To Follow

2 Reasons Cold Brew Coffee Is So Popular

2 Reasons Cold Brew Coffee Is So PopularFew trends in the coffee industry are as popular right now as cold brew coffee. The cold brew revolution is so strong that retail sales grew to nearly $8 million in 2015, up some 115% from the year before. Cold brew concentrate can be purchased off-the-shelf or, if you prefer, brewed at home using a cold brewer that replaces hot water with cold water and time.

Just in case you are not familiar with the process, cold brewing coffee is a pretty simple process from a practical standpoint. You simply fill your cold brewer with water, add ground coffee, and let it drip for several hours. In the end, you will have a perfectly brewed cup of coffee unlike anything else you have tasted.

Why is cold brew coffee so popular? Here are the top two factors driving the trend:

1. Less Bitter, More Flavorful Experience

Brewing coffee with hot water causes the release of certain oils and fatty acids that are not produced during the cold brewing process. These oils and fatty acids are that which give hot coffee its bitter taste and its bite. Some people like that flavor, and that’s okay, but others do not. They try to offset the bitterness and bite by adding cream and sugar.

The cold brewing process still extracts the flavor compounds from coffee along with some of the caffeine. But because the oils and fatty acids are only soluble at high temperatures, they do not come through the cold brewing process. You are left with a less bitter beverage that is more about the flavor of the coffee bean than anything else. Cold brew coffee is significantly more mild in its flavor, but the flavors tend to be deeper and more complex.

2. Coffee Drinkers Love Fads

The second factor driving the cold coffee revolution is less about the beverage and more about the fact that coffee drinkers – especially the younger ones – are easily influenced by fads. According to a September 2015 report published by Food Business News, cold brewed coffee is particularly appealing to older millennials. Roughly 55% of them prefer cold brew over standard, hot brewed coffee.

If nothing else, the coffee industry in America is very much trend driven. From the popularity of coffee houses to single cup machines to cold brewing, coffee drinkers will latch onto trends and ride them out until they fade away to the next emerging trend. It is almost a self-perpetuating sort of thing. Right now cold brew coffee is in. Just that fact alone is attracting more people to it.

Our position at Galaxie Coffee is one of providing whatever our customers want. We are proud of an extensive product list that includes an extensive list of coffees and teas, complemented by other beverages and a full range of breakroom supplies. We offer the best office coffee service in the greater New York area and beyond. We would be happy to serve you as well.

The Health Effects of Coffee

Row coffee beans splashed from the cups

In the mid-1970s, the U.S. endured the ‘big coffee scare’ in which medical science told us not to continue drinking our morning cup of joe out of fear that it could cause cancer and other diseases. A lot has changed after four decades of intense research. Now it turns out that coffee may actually have some positive health benefits that make it worth drinking – at least in moderation.

According to the latest research, coffee may be beneficial to human health in the following ways:

  • Diabetes Protection – Researchers at UCLA have discovered that coffee intake increases levels of SHBG in the body. Not only does this substance regulate sex hormones, but it is also related to the development of type II diabetes. Their research is complemented by additional research from Harvard that suggests moderate coffee consumption can reduce type II diabetes risk.
  • Parkinson’s Disease – Coffee may help lower the risk of Parkinson’s disease. In cases of people who already have the disease, moderate coffee consumption may help to improve movement, according to research from the McGill University Health Center.
  • Liver Disease – Research from Italy suggests that coffee consumption can reduce the risk of liver cancer by up to 40%. It might also decrease the risk of cirrhosis among alcohol consumers by more than 20%. Those already diagnosed with cirrhosis can reduce their chances of dying from the disease by as much as 66% through moderate coffee consumption.
  • Heart Disease – Harvard School of Public Health researchers who studied European coffee drinkers found that those who consume two cups per day were roughly 11% less likely to suffer heart failure compared to those who don’t drink coffee.

Coffee has also been linked to prevention of colorectal cancer, multiple sclerosis and premature death. Keep in mind that the nature of epidemiology, on which all of the studies are based, shows links between coffee consumption and certain health factors. They do not necessarily establish causation.

Everything in Moderation

Of course, even the perceived health benefits of coffee need to be regulated by moderation. Coffee contains caffeine, something we know can have adverse health effects if consumed in excess. Furthermore, adding a ton of cream and sugar to your cup of black coffee increases your calorie intake and subjects you to whatever health effects are related to consuming them.

Most of the studies suggest between two and five cups of black coffee per day to enjoy the maximum health benefit. Anything over and above five cups would be deemed excessive and could very well undo any of the good coffee-drinking might offer.

Here at Galaxie Coffee, we are thrilled to know that the staple beverage that drives America is one that can actually be good for human health. It makes it a lot more enjoyable to do what we do. If you need coffee and beverage service for your office in the greater New York area, we would love the opportunity to earn your business. Contact us for more information.

Worldwide Hot Beverage Growth Remains Positive

Worldwide Hot Beverage Growth Remains PositiveEconomic malaise tends to affect every sector of the retail environment. When people have less money to spend, they buy fewer goods that are not absolute necessities. Fortunately for the hot beverage industry, people still consider things such as coffee and tea as daily necessities. Hot beverage growth around the world remains positive – even in geographic regions where other industries have stagnated.

Every year, Euromonitor International publishes a comprehensive report outlining how well the hot beverage industry is doing. Their 2015 report was very positive. Not only are hot beverages continuing to enjoy a modest growth year after year, but consumers are becoming even more specific in the kinds of coffee and tea drinks they are looking for.

Below is a snapshot of some of the most important data from the 2015 Euromonitor report:

  • Overall Growth – After peaking in 2010, the hot beverage industry has been attempting to recover from two-and-a-half years of lower volume and market value between 2011 and 2013. In 2015, overall growth rose 7% in off-trade value fueled primarily by hot tea. Also performing very well were malt-based hot drinks and certain coffees and teas that are deemed healthier.
  • Strongest Markets – The strongest market for growth in 2015 for both coffee and tea was China. Their astonishing 5% growth was completely unexpected. Rounding out the top five were Brazil, the U.S., India, and Germany.
  • Coffee Affordability – Data shows that coffee continues to do very well even in countries still suffering economically, primarily because it is so affordable. Brazil is a great example. Because Brazilian growers produce almost all of the coffee consumed in their country, growth continues even without hefty exports and a strong overall economy.
  • Total Consumption – The 2015 data suggests that top line volume consumption of hot beverages should remain stable or grow slightly through 2016. Between now and 2020, indicators suggest additional growth of at least 3%.

Maturing Consumer Preferences

While growth in the hot tea category is being driven mainly by consumers looking for healthier alternatives, growth in coffee is still being dictated by the pod concept. Worldwide, coffee pods grew by 13% in 2015 – mainly due to the American preference for single cup brewers. However, ‘third wave’ coffee is coming on strong.

Think of third wave coffee as the hot beverage equivalent of micro-brewed beer. Craft coffees are enjoying very robust growth in the U.S., the UK, and Japan particularly. These new kinds of coffees are addressing the consumer’s desire for better tasting coffee that can be enjoyed in the same way as a fine wine or gourmet chocolate.

Hot beverages continue to be popular around the world regardless of geographic region or economic status. That is a good thing for us, being that we proudly serve the greater New York area with the region’s finest hot and cold beverage service. We hope you will consider Galaxie Coffee as your beverage service provider. We would welcome the opportunity to serve you and your staff.

Coffee and Tea: Social Customs from Around the World

Coffee and Tea - Social Customs from Around the WorldCoffee and tea are two unique beverages that are counted by many as more than just ‘something to drink’. In fact, there are countless coffee and tea rituals observed around the world that are more important than the drinks themselves. The social customs that accompany coffee and tea drinking are remarkable in both their value and longevity.

We have done some research and come up with a handful of fascinating coffee and tea customs from around the world. Enjoy!

Coffee Houses – Vienna, Austria

We like to think of coffeehouses as uniquely American. They are not. Coffeehouses were around in Europe long before we were ever a country. In Vienna, the coffeehouse is an important part of the intellectual and arts scenes. People who take it seriously gather in coffeehouses like Café Landtmann and Café Hawelka where they would not even think about serving coffee if not accompanied by a rich pastry known as Sachertorte.

Progressive Coffee Beverages – Brazil

In Brazil, it’s typical to start the day with a cup of café com leite then transition to a darker, stronger black cafezhino later in the day. The idea is to start out with a lighter coffee drink that includes plenty of milk as a calm and relaxing introduction to the early morning hours. The stronger coffee is enjoyed later in the day as the fatigue of work sets in.

Touareg Tea – Morocco

Touareg tea is a mint-flavored tea served in Morocco according to a very specific ritual. For example, three servings of the tea are served to guests in succession, with each new brew having a slightly different flavor. The tea is poured into special glasses that are part of the ritual. Refusing any of the three brews is considered terribly rude in Moroccan culture.

Zavarka Tea – Russia

A traditional tea in Russia would be the dark and strong Zavarka. This tea is brewed in a special metal container and then served to guests in large mugs used only for tea. However, it is so strong that drinkers only put a small amount in their mugs and then fill the rest with boiling water to take the edge off. You can drink it black or with milk and sugar as desired. This tea is rarely served without some sort of snack – like a cookie or crackers.

A Spiritual Experience – Ethiopia

Ethiopia is considered one of the birthplaces of coffee. As such, coffee preparation and consumption in Ethiopia is a spiritual experience with important religious significance. Coffee beans are roasted in a special ritual bowl then cooled on straw, ground, and prepared in a traditional clay pot. The serving cups are very small, and they have important spiritual significance.

Here at Galaxie Coffee, we are always fascinated to learn how others enjoy their coffee and tea. No matter how you enjoy it, we have what you need for your office. We invite you to browse our entire inventory of beverages and breakroom supplies.

Tea Customs Around the World: It’s Not Just Another Drink

Tea Customs Around the World - It's Not Just Another DrinkIn all of its many iterations, tea is the second most consumed drink in the world behind water. Whether it’s black, herbal, chai or green tea, the beverage that so many consider their favorite is consumed in practically every country on the planet.

The most fascinating thing about tea is that it is not just another drink. In many countries, there are ancient traditions that go along with every cup. Following those traditions is as important to the enjoyment of tea as flavor and aroma. Below are just a few examples.

India – Tea in Clay Cups

Although India is not considered the birthplace of tea, it is the world’s largest producer and consumer of tea. Tea is so popular here that you can buy it just about anywhere – in train stations, on street corners, and in every market. Furthermore, people prefer to drink their tea out of clay cups made of local soil in the belief that residue from the soil is key to giving the tea a unique, local flavor.

China – The Tea Experience

If you want to experience traditional Chinese tea, be prepared for a long, participatory ritual of preparation and brewing. When the tea is ready, it will be served by filling cups arranged in a circle using a continuous pouring motion that does not stop until every cup is full. Then, cradle your cup in your hands and slowly take in the taste and aroma through a series of delicate sniffs and sips.

Britain – Afternoon Tea

We usually associate tea in Britain with the exercise of afternoon tea. Believe it or not, this custom was not introduced until the mid-1840s. Today, the tradition continues with a mild and flavorful tea served in mid-to-late afternoon along with a selection of small sandwiches and cakes. It has been said that the best place to enjoy afternoon tea is in a quiet garden.

Malaysia – Pulled Tea

Malaysia’s favorite tea drink is known as ‘teh tarik’ (pulled tea). It is a rather frothy mixture with a unique texture resulting from the way the ingredients are mixed. There is actually an art form to doing this. Tea masters put all of the ingredients in a glass mug to start. Then, they swiftly transfer the mixture to a second glass mug, continuing back and forth for some time. The process exposes the mixture to cool air which creates the drink’s frothiness.

United States – Tea for Health

The tea culture in the United States is just emerging. As such, we do not really have any tea customs as yet. The closest we come to custom is the fact that most of us who drink tea do so for health reasons. We are replacing sugary drinks, coffee and alcohol with something that is perceived to be much better for us.

Here at Galaxie, we offer a full range of teas along with our coffees and other beverages. Feel free to ask about your favorite tea drink next time you order.